DECEMBER 2026: How To Measure Anything

How To Measure Anything: An online workshop for leaders who suspect they're measuring the wrong things

 Most leadership teams measure what they're told is possible. The people tasked with building measurement systems define what gets tracked, and leaders work with what arrives. This is the wrong sequence, and it costs more than most organisations realise. The right sequence starts with a different question: What would we ideally want to know? About our operation, our market, our competitors, our people. Not what's easy to measure. Not what the current system can deliver. What would actually matter if we could know it. This workshop teaches you how to define what matters, design systems that deliver it, and manage the inevitable dynamics that follow when measurement changes behaviour. You'll learn how to distinguish between what's important and what's merely available, how to apply systems thinking to feedback loops, how to use contradiction-solving tools to find resources others miss, and how to anticipate how measurements evolve once people start optimizing for them.

What we'll work on:

 - Defining the ideal: what you'd measure if you could, not what you currently do

- Understanding systems purpose and feedback loops that shape what measurement actually does

- Applying Scout Mindset principles to uncover meaningful truth rather than convenient metrics

- Calibrating measurement breadth and depth: just because you can measure everything doesn't mean you should

- Navigating measurement ethics: the tension between wanting to know everything and needing not to

- Designing measures using inventive problem-solving methods and AI-enabled tools

- Managing measurement dynamics: what gets measured gets done, then gets gamed so how to plan for evolution

- Building real measures in a practical lab session using VELA and AI

Format: Two four-hour online sessions combining short theory blocks, real-world case studies, group exercises, and a hands-on lab. Bring your own measurement challenges if you have them.

Who should attend: Senior leaders who make decisions based on what they're currently measuring and suspect they're missing something important. Data scientists and system designers who want to understand what leadership actually needs rather than what's technically expedient.

The result: You'll leave knowing how to ask better questions about what to measure, how to design systems that answer those questions, and how to manage what happens when the measurements go live. Effectiveness over expedience.

Dates: 1 and 8 December 2026.  Precise timing will depend on time-zones of participants, but likely to be around the middle of the day GMT.

The workshop will be facilitated by Darrell Mann

Price: £108.00 per person including VAT

(15% discount for the second and subsequent delegates arriving from the same organisation)

Delegates will receive an electronic copy of the workshop slides and measurement design templates.